Smart cities & tradeshows



Turn visitors into engaged and satisfied guests.

smart-cities

Guest WiFi and value added service
for visitors and tourists

Guest WiFi can be provided as a service to citizens and tourists in public areas.

Connectivity as a service and tailored marketing campaigns are valuable services in the tradeshow and event business.

InPiazza Platform is the partner chosen by leading tradeshows and municipalities. Try yourself.

  • Provide tiered WiFi and connectivity according pre-agreed SLAs
  • Increase sponsorship revenues
  • Enhance marketing and bring visitors back
  • Build strategies driven by data insights
  • Run surveys and gather feedback as you build your CRM

Events and tourism sector

Tradeshows

Tradeshows are a multibillion dollar business and are now a standard part of the way companies do business and meet new partner and clients. Guest WiFi and local marketing programs are now expected. InPiazza Platform is the tired and tested solution for location marketing and analytics chosen by some of the most important operators.

Public WiFi

Public WiFi is becoming more widespread. Local WiFi infrastructure network opens new opportunities for local businesses and municipalities. Citizens and tourist can benefit from faster access to the internet, while exploiting it also from a work-mobility standpoint.

Tourist Services

Municipalities strategically choose to provide free WiFi service to make the destination more attractive. Tourists, especially millennials and younger generations, expect free and fast Internet access anywhere, anytime. This also creates an opportunity for brands and sponsors to get involved and launch customized location-based marketing campaigns, allowing municipalities to develop new sources of revenue.

Infomobility

Local WiFi can be used to channel utility information to citizens and tourists on things such as public transportation, city maps, events, etc.

Use case



Our client, one of the most important trade show organizer, wished to offer guest WiFi service to companies as part of the exhibitor package. The service had to be tiered with a standard package and premium features such as personalized SSID, proximity marketing and couponing in more than 20 pavilions.

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